Will You Copy This Cosmetic For Me?
Since my earliest days as a formulator almost half of the inquiries I receive are about creating an exact copy of an existing cosmetic product. My response has always been: NO.
Even at Green Alchemy we have not yet really started telling the world about our business and one of the first inquiries we received was from someone who asked us to copy a very nice and innovative product on the market. The company who asked us to copy the product for them was not satisfied with anything less than a 100% copy of that product. Lorraine and I politely rejected this inquiry.
To make it clear for our future customers and to-be customers, we decided to mention on our website (on our formulation design) that we will not copy any existing cosmetic product when you hire us for our services. However, we want to explain why we are taking this approach to our formulation services.
Be the Original, not the Copy
It doesn’t matter if we’re talking about a one-woman, a medium-sized or a multi-billion company (which is a rare case when it comes to truly “natural” products), ultimately a cosmetic product on the market is the result of years of research, trial & horror.
It could be a single mompreneur, a formulation chemist or a huge team of formulation, analysis, safety, marketing, packaging design experts who have worked on this product that is now on the market and since it’s attractive or successful or both, there are always others who want to copy cosmetics.
That product is the essence of months and years of considerations and discussions, frustrations, hopes, failures, adjustments, tests and finally success of a single person or a team. No matter if we personally like the company and agree with their mission statement or not, we deeply respect the efforts of those who have created this certain product and reject any inquiries to copy it.
We Value Integrity and Originality
We would do the same with your products. No matter whether you are our customers or not, we wouldn’t copy any of your products for anybody else either.
We can however, become inspired by a certain product on the market and create something similar (concept, application formulation, etc.) to that product but please accept our policy of not copying any existing product. There are other companies and consultants who offer “reverse engineering” and “copying” of existing products very openly on their brochures and social media presence and they certainly can do a great job for you but we do not belong to that group.
We thank you for your understanding.